New Intellectual Advertising Technology

Intellectual Advertising Technology
Existing advertising methods and means inform consumers on product advantages through imposing advertiserís opinion upon them. However, there are always some buyers whose product choice criteria are different from those embedded in the ad message. Beside that, we should not forget about inner resistance to imposed opinion. These shortcomings are eliminated by the new intellectual advertising technology.
The client is provided with an opportunity to input the information on previous experience of similar product usage and on personal product evaluation criteria. After that, both newly offered products and previously used products with similar function are evaluated in accordance to the clientís preferences, and respective ratings are displayed.

User-friendly interface is targeted at the average computer user. The system easily adapts to advertising of any product. The most suitable objects of such advertising are expensive products \ commodities of long-term usage (cars, real estate, high-tech household electronics etc).